Xa kuthenga ivenkile zabathengi, abasebenzisi bathenga izigqibo Oku kuthetha ukuba kukho ukuthembeka okunzima kwibhokisi yokuthengisa xa ithengiswa imveliso. Ukuba ufuna ukufumana ithuba kolu khuphiswano, iphakheji yakho yemveliso kufuneka ibonise ngokupheleleyo izibonelelo zemveliso ngaphezulu kweemveliso ezifanayo. Ke, kufuneka njani iibhokisi zokupakisha i-platel?
1.Imibala
Nangona iibhokisi zokupakisha ngoyilo oluntsonkothileyo zinokutsala umdla wabasebenzisi, olu hlobo lokupakisha aluzange luthandwe kakhulu kwimarike yexabiso, kuba uyilo olunzima luya kukhawulezisa ukungasebenzi kweemveliso kunye neebhokisi zokupakisha. Ngokuchasene noko, uyilo lwepakethi kunye olulula kunye nokulula luya kuhlala luhleli ngakumbi. Ngophawu lwethambeko ngemvelaphi yenkcubeko enzulu, uyilo lwebhokisi elula lwepakethi lunokubonisa imbali yophawu.
Ukongeza, uyilo lokupakisha olulula lunokudlulisela ngokucacileyo uluhlu kunye nolwazi lwemveliso oluboniswe kwiphakeji. Izinto ezikwiphakeji zingenziwa zivele ngakumbi emva kokulungiswa ngokulula, zenza le mpembelelo iyonke yebhokisi yokupakisha inobundlongondlongo kunye nokubamba kwabo.
Uyilo olusebenzayo
Xa uninzi lwabasebenzisi luthengela iimpahla zokunethezeka, ziya kulindela ukuba uphawu lubonise ubunewunewu kwikona nganye yemveliso. Ke ngoko, xa uyila ibhokisi yokupakisha, ukusebenza kwebhokisi yokupakisha akufuneki kungahoywa ngenxa yoyilo lobuhle. I-aesthetics efanelekileyo kunye nokusebenza kuya kubonisa ngakumbi ubungcali bophawu.
3. Yakha uqhagamshelo lweemvakalelo
Ukuqhubela phambili kwezemveliso kuvumela abasebenzisi ukuba babe noqhagamshelo lweemvakalelo kuhlobo lwe-brand, kwaye olu nxibelelwano lunokuqhuba igunya labasebenzisi. Ke ngoko, nokuba ikwimveliso okanye kwibhokisi yokupakisha ifoto, izinto zentengiso kufuneka ziboniswe ngokucacileyo. I-logo, i-brand farment ithelekisa, iifonti ezithile, njl njl. Ukuba ibhokisi yokupakisha yenziwe ngokufanelekileyo, ishishini linokuba yindawo eyaziwayo ye-Iconic yophawu. Kanye njengeTiffany (Tiffifny) i-robin ye-robin ye-robin eluhlaza okwesibhakabhaka, yeyona meko iqhelekileyo.
Ibhokisi yokupakisha ngumfanekiso wophawu. Phambi kokuba abasebenzisi baqonde imveliso, baya kwenza isigqibo kwangoko ukuba singazithenga ngokusekelwe kwiimvakalelo. Uninzi lwexesha, esi sigqibo sisekwe kwinkangeleko yebhokisi yethambeko, uyilo lokupakisha ngokuchanekileyo kunye nokupakisha ubungcali. Ukudityaniswa kweemveliso zebhokisi kunokwandisa ukusebenza kwebhokisi.
IXESHA LOKUQALA: I-19 ukuya kwi-1923