Manje, abathengisi abaningi bebo ubucwebe bathanda ukuklama amabhokisi abo wobucwebecwebe. Ngisho umehluko omncane kakhulu ungasiza umkhiqizo wakho ume endaweni yabathengi. Lapho siklama imikhiqizo yebhokisi lobucwebe, kufanele sigcine lezi zinto ezi-3 ezilandelayo engqondweni:
2. Usayizi
Ubukhulu bebhokisi buthinta nokuthi abathengi bakubona kanjani umkhiqizo wakho. Ukukhetha usayizi webhokisi lokuklama elifanele kubalulekile ukusiza abathengi ukuthi basungule umbono ofanele. Ngokusho kwe-Asia Journal of Social Science and Management Research, izifundo zikhombisile ukuthi uma amakhasimende enobunzima bokuthola ikhwalithi yomkhiqizo, izinqumo zabo zokuthenga zithonywa ngosayizi wephakheji.
1. I-logo nombala
Ihluzo nombala kuyingxenye ebalulekile yesikhalazo sokubuka ibhokisi, kanye nokusebenzisa iphalethi yombala ekhangayo kubalulekile kunoma yiluphi uhlobo lomkhiqizo. Amakhasimende amaningi abona uhlobo lomkhiqizo osuselwa kumbala webhokisi noma isithombe esithile. Ngakho-ke, imikhiqizo eminingi "icacisiwe" ngesithombe noma umbala osetshenziswe ebhokisini ukwenza lula abasebenzisi ukukhomba imizwa ethile yenhliziyo yekhasimende, futhi amacebo ahlukene wemibala wokupakisha azoba nokuhlukahluka kombala wezengqondo imiphumela kubathengi. Lokhu kuthinta umbono wabo wemikhiqizo nemikhiqizo, okuthithana amathonya ngezinqumo zabo zokuthenga. Inhlolovo yathola ukuthi cishe ama-90% abathengi azokwenza izahlulelo ezisheshayo mayelana nemikhiqizo abafuna ukuyithenga ngokususelwa kumbala, okukhombisa ukubaluleka kombala ekuthuthukiseni ukuthengiswa komkhiqizo.
3. Ikhwalithi
Ngaphandle kwalokhu, ukufakwa kwe-Premium kuyindlela enhle yokuhlukanisa umkhiqizo wakho kusuka kubancintisana bakho, okubaluleke kakhulu emakethe egcwele lapho umncintiswano ungowola khona. Ukupakishwa okuhlukile nokukhangayo kuyiphuzu lokuthengisa ngokwalo, futhi kungathinta isithombe sakho somkhiqizo uma kuqhathaniswa nabancintisana bakho, ngoba ikhwalithi yebhokisi ingathinta ngqo umbono womkhiqizo nomkhiqizo ngamakhasimende angaba khona.
Ngokungeziwe emandleni ebhokisi lokuthonya imibono yamakhasimende yohlobo, amakhasimende amaningi angahle abe khona enza izinqumo ngokusekelwe ebhokisini. Ngakho-ke, lapho wenza ngokwezifiso ibhokisi lokufaka, yonke imininingwane kufanele igxile kuyo.
Isikhathi sePosi: Meyi-25-2023
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