Ungawathenga kuphi amabhokisi obucwebe?

Njengoba isidingo sokuqoqwa kobucwebe nokugqoka sikhula,ubucwebe amabhokisi, njengeziqukathi zobucwebe obuyigugu, kancane kancane ziye zaba ingqikithi yabathengi. Noma ngabe ufuna ukuqinisekiswa kwekhwalithi, idizayini yomuntu siqu, noma ukhetha izitayela ze-retro, iziteshi zokuthenga ezihlukene zinezinzuzo zazo kanye nokubi. Lesi sihloko sizohlaziya iziteshi ezine zokuthenga ezinkulu: izitolo ezibonakalayo, izinkundla ze-inthanethi, izinsiza ezenziwe ngokwezifiso, nezimakethe zamasekeni, ukukusiza ukuthi uthole ibhokisi lobucwebe elingcono kakhulu.okwewena.

Ukuthenga amabhokisi obucwebe ezitolo ezibonakalayo: ulwazi olunembile kanye nenkonzo yobungcweti

Ukuthenga amabhokisi obucwebe bezinga eliphezulu ezitolo ezikhethekile zobucwebe

Izitolo zobucwebe ezikhethekile zingenye yezinketho zokuqala zokuthengaokusezingeni eliphezulu jewelry amabhokisi. Izitolo ezinjalo zivame ukusebenzisana ngokuqondile nemikhiqizo yobucwebe ukuze zinikeze amabhokisi esitoreji enziwe ngokwezifiso noma akhethekile afana nobucwebe. Isibonelo, imikhiqizo yokunethezeka efana noCartier noTiffany, imiklamo yabo yebhokisi lobucwebe ayifani nje nesitayela sobucwebe, kodwa futhi isebenzisa izinto ezisezingeni eliphezulu ezifana nesikhumba esivumelana nemvelo kanye nolwelwesi lukasilika, okubili okusebenzayo nokuqoqekayo.

Izibali zobucwebe ezitolo ezinkulu: isipiliyoni sokuthenga esisodwa nje

Izinto zokubala zobucwebe ezitolo ezinkulu (njengezinto zokubala ze-Chow Tai Fook ne-Lao Feng Xiang) ngokuvamile zinikeza amabhokisi obucwebe ngamanani amanani amaningi. Abathengi bangathenga ubucwebe ngokuqondile lapho bethenga ubucwebe futhi bajabulele isevisi yokuma okukodwa. Inzuzo yalesi siteshi ukuthi imikhiqizo ihlolwe ikhwalithi yinxanxathela yezitolo, futhi uhlelo lwangemva kokuthengisa luphelile, okwenza inqubo yokubuyisela nokushintshanisa ibe lula kakhulu.

Amabhokisi obucwebe atholakala ngezitayela ezihlukahlukene futhi anekhwalithi eqinisekisiwe

Amabhokisi obucwebe ezitolo ezibonakalayo asukela emabhokisini ayisikwele sakudala, amakhabethe okugcina anezingqimba, amabhokisi okuhamba aphathekayo, njll., futhi enziwe ngezinto ezisukela kukhuni, isikhumba kuye kwensimbi. Abathengi bangabheka imininingwane esizeni: isibonelo, ukuthi amahinji abushelelezi yini, noma ulayini alukwazi nokuklwebheka, nokuthi ingidi ivikelekile yini, ukugwema inkinga “yesithombe nombhalo akufani” engase yenzeke ekuthengeni ku-inthanethi.

Izitolo zobucwebe zinezimo zengqondo zesevisi futhi zinganikeza iseluleko sochwepheshe

Izisebenzi ezithengisayo ezitolo ezingokoqobo ngokuvamile zithola ukuqeqeshwa kochwepheshe futhi zingancoma izitayela ezifanele ngokusekelwe ezidingweni zabathengi. Isibonelo, ubucwebe besiliva obufakwe i-oxidized kalula, umabhalane uzoncoma ukukhetha ibhokisi le-koqweqwe lwawo elinophawu oluqinile; kumasethi amaningi wobucwebe, ibhokisi lokugcina elinomklamo ogqinsiwe liyanconywa. Ezinye izitolo futhi zihlinzeka ngamasevisi e-value-added afana nokuqoshwa kwamahhala kanye neziqondiso zokunakekela.

Ukuthenga amabhokisi obucwebe ku-inthanethi: ukuqhathaniswa kwentengo okulula kanye nokukhetha okukhulu

Iwebhusayithi esemthethweni yebhokisi lobucwebe: Isiqinisekiso sobuqiniso ukukhetha kokuqala

Uma ufuna imikhiqizo eyiqiniso, ungavakashela ngqoubucwebe ibhokisi brandiwebhusayithi esemthethweni (efana ne-German brand RIMOWA, i-TANOS yaseJapane, njll.). Iwebhusayithi esemthethweni ivamise ukuba ne-edishini elinganiselwe noma amamodeli anegama elihlanganisiwe okokuqala ngqa, futhi isekela izinsizakalo ezenziwe ngokwezifiso. Isibonelo, iwebhusayithi esemthethweni yomkhiqizo waseJalimane i-GLOSSYBOX inikeza izinketho eziqondene nawe zosayizi, umbala, nezinhlamvu ezishisayo zokugxiviza, futhi zingakhiqizwa phakathi kwezinsuku zokusebenza eziyi-15 ngemuva kokufakwa kwe-oda.

Ukuthenga amabhokisi obucwebe kumapulatifomu e-e-commerce, njengeTaobao noma i-JD.com: Inzuzo enkulu yentengo

Amapulatifomu afana ne-Taobao ne-JD.com ahlanganisa ndawonye zonke izinhlobo zamabhokisi obucwebe kusukela ezithengekayo kuye kweziphezulu. Uma sithatha i-Taobao njengesibonelo, ukusesha "amabhokisi obucwebe" kuzoveza ukuthi intengo isukela kumayuan angama-30 ngebhokisi levelvet eliyisisekelo ukuya emashumini ezinkulungwane zamayuan ngebhokisi eliqoshiwe le-rosewood. Abathengi bangakwazi ukuhlunga abathengisi bekhwalithi ephezulu ngokuthengisa, ukubuyekezwa, nezilinganiso zesitolo, futhi abanye babo basekela izinsuku ezingu-7sukubuyisela nokuhwebelana okungenamibandela.

Amabhokisi obucwebe kulula ukuwathenga futhi angafaniswa nemikhiqizo namanani ahlukene

Izinkundla eziku-inthanethi zisekela ukuhlolwa kwamagama angukhiye (njengokuthi “retro”, “umthamo omkhulu”, “anti-oxidation”) ukuze kutholwe izidingo ngokushesha. Amathuluzi okuqhathanisa amanani (njengokuthi “ukuvikelwa kwentengo” kwe-JD.com) nemisebenzi yokuphromotha (“618″ kanye ne-“Double 11″) yehlisa izindleko zokuthenga. Abanye abathengisi futhi bahlinzeka ngemisebenzi yesibonisi ye-3D, engabuka imininingwane yomkhiqizo kokuthi 360°.

NgiyacelaNaka ukukhetha abathengisi bebhokisi lobucwebe abahlonishwayo ukuze ugweme izingibe ezingamanga

Qaphela izingibe zamanani aphansi lapho uthenga ku-inthanethi. Kunconywa ukubeka kuqala "izitolo ze-brand flagship" noma izitolo ezinophawu "lomthengisi wezindondo zegolide". Ngemva kokuthola izimpahla, udinga ukuhlola ngokushesha ukuthi ingabe okokusebenza kuyahambisana yini nencazelo (njengesikhumba sangempela singabonakala ngokuthungwa nokuhogela), bese ucela i-invoyisi esemthethweni njengesitifiketi sangemva kokuthengisa.

Amabhokisi obucwebe enziwe ngokwezifiso: idizayini ekhethekile igqamisa ubuntu

Imikhiqizo yobucwebe noma izinkampani zokwenza ngokwezifiso zamabhokisi obucwebe: isevisi yenqubo egcwele kusukela ekudingeni ukuya emikhiqizweni ephelile

Imikhiqizo yobucwebe bezinga eliphezulu (njenge-Bulgari ne-Van Cleef & Arpels) ingahlinzeka ngezinsizakalo zokwenza ngokwezifiso ibhokisi lobucwebe kumakhasimende e-VIP, futhi impahla, usayizi, nesakhiwo somugqa kungalungiswa njengoba kudingeka. Ngaphezu kwalokho, izinkampani zokwenza ngokwezifiso (ezifana ne-"Box Workshop") yasekhaya zisekela ama-oda amaqoqo amancane, afanele izipho zezinkampani noma izikhumbuzo zomshado.

Izitayela zebhokisi lobucwebe zingaklanywa ngokukhululekile futhi nemibala ingafaniswa ngokukhululekile

Ngesikhathi senqubo yokwenza ngokwezifiso, abathengi bangabamba iqhaza ekwakhiweni: khetha izinto ezifana ne-walnut ne-lacquer; cacisa inani lamakamelo angaphakathi; ngisho nezimpawu zomndeni ezifakwe ngaphakathi noma amatshe ayigugu okuhlobisa. Ngokwesibonelo, ikhasimende lake lathuma umklami ukuba ashintshe ingilazi ephezulu yebhokisi lendandatho yomshado ibe idiski yenkanyezi ezungezayo, okusho ukuthi “uthando lwaphakade ngokuhamba kwesikhathi.”

Ukwenza kube ngokwakho amabhokisi obucwebe kanye nokuguquguquka kweqoqo elincane ngokwezifiso

Izinsizakalo zokwenza ngendlela oyifisayo azigcini nje ngokuhlangabezana nezidingo zomuntu siqu, kodwa futhi zidala imikhiqizo enebhrendi ehlanganisiwe yamabhizinisi. Isibonelo, inkundla ye-e-commerce ewubukhazikhazi yenza ngokwezifiso iqoqo lamabhokisi obucwebe ane-LOGO ephrintwe kuwo njengezipho zobulungu. I-lining yenziwe nge-suede enobungani bemvelo, futhi izindleko zilawulwa ngaphakathi kwe-yuan engu-200 ucezu ngalunye, olungagcini nje ukuthuthukisa isithombe somkhiqizo kodwa futhi lulawula isabelomali.

Ukuthenga amabhokisi obucwebe emakethe yezandla ezisetshenzisiwe: ukuzingela amagugu okujabulisayo nemizwa ye-retro

Izimakethe zobucwebe nezindala: ukuhlangana nobuciko beminyaka eminingi

Amabhokisi obucwebe avela esikhathini seRiphabhulikhi yase-China avame ukutholakala ezimakethe zasendulo zase-Beijing Panjiayuan nase-Shanghai Dongtai Road. Isibonelo, amabhokisi obucwebe be-cloisonné asuka kokuphela kwesikhathi se-Qing Dynasty namabhokisi anesiliva ngesitayela se-European Art Deco, amanani asukela kuzinkulungwane ezimbalwa ukuya emashumini ezinkulungwane zamayuan. Lapho uthenga, naka ukuthi isitifiketi sokuhlolwa sinamathiselwe yini futhi uhlole ukuthi ihadiwe ngeyokuqala.

Amapulatifomu okuhweba amabhokisi obucwebe besibili, njenge-eBay: Ubulula bokuthenga okuwela umngcele

I-eBay, i-Xianyu nezinye izinkundla yiziteshi ezidumile zokukhetha amabhokisi okuhlobisa akudala aphesheya. Isibonelo, ibhokisi lobucwebe loqweqwe lwawo lwama-French enamel lwango-1960 linenani elilinganiselwa ku-$500 ku-eBay, esengaphansi ngo-30% kunezitolo zasekhaya zasendulo ngemva kokuthunyelwa nezintengo. Nokho, udinga ukunaka inqubomgomo yokuvikela yesikhulumi futhi ubeke kuqala kubathengisi “abanesitifiketi se-eBay”.

Ukukhanga kwamabhokisi obucwebe ayingqayizivele nakudala

Okuhlukile kwamabhokisi obucwebe obusesibili kusezindaweni zawo zomlando: isibonelo, amabhokisi ethusi afakwe ngesandla aseMoroccan kanye namabhokisi omama weparele enziwe izingcweti ze-lacquerware zaseJapane. Le mikhiqizo inokubili ukusebenza kanye nenani lobuciko, futhi ifanele abaqoqi abaphishekela ubuhle be-niche.

Amaphuzu abalulekile okugcinwa komkhiqizo webhokisi lobucwebe kanye nokuhlonza ubuqiniso

Uma uthenga amabhokisi obucwebe besandla sesibili, udinga ukugxila ekuhloleni ukuthi isikhumba siqhekekile, ukuthi izinkuni zidliwa yibhu, nokuthi izesekeli zensimbi zine-oxidized. Kunconywa ukuthi ucele umdayisi ukuthi anikeze amavidiyo anemininingwane futhi asebenzise izinsizakalo zokuqinisekisa zezinkampani zangaphandle (njenge-China Inspection Group Luxury Goods Authentication Center)

Isiphetho

Kungakhathaliseki ukuthi ukuthula kwengqondo kwezitolo ezibonakalayo, ukukhethwa okucebile kwezinkundla ze-inthanethi, ukuhluka kwezinsizakalo ezenziwe ngokwezifiso, noma imizwa ye-retro yemakethe yezandla ezisetshenzisiwe, iziteshi zokuthenga zamabhokisi obucwebe zibonise ukuthambekela okuhlukahlukene. Abathengi bangakhetha indlela efaneleke kakhulu ngokwesabelomali sabo, izindleko zesikhathi kanye nezidingo eziqondene nawe. Enqubweni yokuthenga, khumbula ukuthi "uthola lokho okukhokhelayo", beka kuqala isevisi yekhwalithi kanye nangemuva kokuthengisa, futhi wenze ibhokisi lobucwebe libe "isitsha sobuciko" ukuze uvikele amagugu.